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You came up with an incredible idea for a blog post. It got popular, liked and shared. So, whats next? It is not fair to watch something you put on so much of effort, move to the archives section after a few days or may be a couple of months.
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Prospective buyers and clients only respond to marketing content only when it addresses a query, challenge or highlights an opportunity which is relevant to their role, business or industry. They are not likely to read and engage with generic content. 60% of buyers engage with white papers during the buying process in comparison to any… Read more »
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The use of social media is a must for marketers to reach out to their target audience. Though the purpose for which platforms like Facebook, Twitter and LinkedIn have remained the same, the ways they are used has changed over the years. Having a clear perception of the exact type of content you need to… Read more »
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Digital marketing has emerged as one of the most effective forces in the marketing domain. But to reach out to prospective buyers and turn them into customers, you need to create, publish, and distribute valuable content. The main aim of content for engagements is to generate and nurture leads through the sales funnel of your… Read more »
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Mobile internet (internet sites, web apps, etc.) is really where many individuals have the material. If your website can not optimize for user, you could be missing out on a huge amount of business. According to Google search engine algorithm, if your site does not have a user-optimized variant, then your web site will not… Read more »
You came up with an incredible idea for a blog post. It got popular, liked and shared. So, whats next?...
Kids born between 1996-2010 are gaining power as the consumers. They literally grew up in a digital world and have...
What is a content strategy? Content is king and quality is queen… Nothing new under the sun, you might say....
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Do you want to know conversion rate optimization stats to fuel your blog strategy? You should then know that it is the most critical performance metric for any marketer and the most significant leverage point for any business. However, driving conversions is a seemingly difficult task. Statistics show that about 74% of conversion rate optimization… Read more »
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Weekly Infographic: Content Marketing Lifecycle: 7 Stages of Content That Everyone Should Know About
Content marketing has been around for a quite long time, which means that many brands are adopting it. This indicates that there is a huge competition, and your content piece can easily get lost in the pool of other content. But, if you want to increase the chances of your content marketing success, you have… Read more »
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