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  • According to B2B decision makers, the content developed by B2B marketers is not up to expectations. 50% of the reported content is either too fluffy and 47% mention that found isn’t relevant. Bad habit strategy, low metabolism execution, and overly processed tactics are some major issues which caused the failure of content marketing campaigns. First… Read more »

  • There is a right way for composing and send a guest-post or guest-article. There is a wrong way also. Content marketing agency PointVisible has partnered with influencer outreach tool to Pitchbox to ask more than 80 editors about the guest-post pitches-the total number they receive, when senders should follow up, what elements they should contain,… Read more »

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